Renault - Art Wall

Renault - Painted Wall

#RenaultArtWall

The street is a field of expression for some, a playground for others. For Renault, it is both.
Renault has chosen four walls in major European capitals: London, Milan, Paris and Berlin to assert its new identity beyond borders.
#NewIdentity #NewPossibility #StreetArt

Pattern 01

Renault's new logo design, inspired by the one drawn by the father of Optical Art himself, Victor Vasarely, is the protagonist of the vision of this new mural on the walls.
This piece of art is part of an international project that involves the cities of Milan, Paris, Berlin and London.
Recently Renault’s logo has been rebranded with a new design that recalls the iconic logo made by Victor Vasarely in 1972. An easy geometrical shape with a powerful identity.
The energy of the OP Art obtained by the interweaving of geometrical lines it is now reproposed in this series of celebratory murals.

‍New vision

Get out, explore, look up! in Paris, Milan, Berlin and London #Renault asserts its identity and changes its lines!​
New identity. New possibilities. New era​.